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Privacy Policy

Thank you for visiting URBANARA. We are committed to protecting the privacy and security of your personal information. URBANARA does not rent, sell, or exchange information about our customers to any party for any reason. To learn more, please read the privacy policy that follows.

We collect customer information in an effort to enhance and personalize your shopping experience and to allow us to communicate with our customers about our products, services, and promotions. Any customer information will only be used in accordance with this privacy policy.

This policy does not apply to the practices and policies of any companies not affiliated with URBANARA to which this site links or that links to this site.

For purposes of this Agreement, “Site” refers to the Company’s website, which can be accessed at www.urbanara.com “Service” refers to the Company’s services accessed via the Site. The terms “we,” “us,” and “our” refer to the Company. “You” refers to you, as a user of our Site or our Service. 

By accessing our Site or our Service, you accept this Privacy Policy and our Terms of Use, found here, and you consent to our collection, storage, use and disclosure of your Personally Identifiable Information as described in this Privacy Policy.

INFORMATION WE COLLECT AND HOW WE USE IT

We may collect information that you voluntarily give us, as well as location-based information and site visitor ship data as described below.

 

How we use information you give to us

Why we collect it

Registration

We need your name and contact details to create your account. This information is necessary for the adequate performance of certain services and offerings on the Site and the App, and to fulfill our contract with you when you place an order.

Accept payment, fulfill orders, provide refunds

We use your name and contact details to fulfill our contract with you and deliver your orders, and we use your payment information to process payments and comply with applicable law.

Application for financing solutions offered by financing providers

We collect your financing information on behalf of the financing provider you choose and send the information to that financing provider to facilitate your application to financing products.

Sending you account information

We need your name and contact details to deliver important account information to you, such as order confirmations and notices, changes to account settings, and notices about the Site, the App, or the terms and policies that apply to them.

To offer an improved user experience

We use your communications and contact history with us, as well as other information such as additional profile information, to operate, protect, improve and optimize the Site and the App and to personalize and customize your experience.

Analytics, training and quality assurance

We may use information you provide to us to train our staff, improve our services and offerings, and perform other internal analytics and performance monitoring.

Communication, marketing and advertising

We may use information you provide to us to deliver and personalize our communications with you, or to administer referral programs, rewards, surveys, sweepstakes, contests or other promotional activities.

 

Personally Identifiable Information collected from you on our website 

When you visit our Website, place an order with us, save your information with us online, contact us with a question or concern, or participate in a contest, promotion, or survey, we may collect some of your Personally Identifiable Information such Personally identifiable information may include as explained further below:

  • your email address,
  • name and surname,
  • shipping and billing addresses,
  • telephone numbers,
  • social security number,
  • persistent identifiers, such as a customer number held in a cookie, which is associated with personally identifiable information, 
  • banking and payment information provided, 
  • login data like login-ID and password, 
  • the date and time you access the Services,
  • your internet service provider, mobile carrier, or data services provider,
  • your Internet Protocol (IP) address,
  • the pages you visit,
  • the products you purchase and review,
  • the links you click,
  • the devices you use,
  • how and when you interact with the services,
  • the content, images, and advertisements you select,
  • how you arrived at the Services and where you go when you leave as well as
  • other information that you may provide voluntarily.

 

By providing your personally identifiable information, you fully understand and consent to the collection and processing of such information in the United States of America and other countries.

 

How we use your Personally Identifiable Information 

  • We will use the personally identifiable information we collect to provide you with specific information and services that you request, and with additional information and services that may be of interest to you. 
  • To protect your privacy and security, we will also take reasonable steps to verify your identity, such as requiring a password and user ID, before granting access to your data. While we strive to protect our user's personal information and privacy, we cannot guarantee the security of any information you disclose online, and you do so at your own risk.
  • Additionally, when you place an order, attempt to make an order, submit your account information or participate in our promotions or surveys, we will use your information collected online to process your service request and/or to fulfil your order.
  • In addition, we maintain a record of your purchase history, product interests, and whatever other membership details that might enable us to improve your shopping experience. Analytics such as Site use and traffic patterns are also considered to help us improve the design of our website, the products we make and the exclusive services we offer. We understand and recognize that we must maintain and use customer information responsibly.

Please note: You are not required to submit any information to our Site. However, without providing the requested information, you may be unable to access certain features of our Site, including viewing our showroom, placing an order or logging into any of our other membership-related services.

 

Additional location-based information

We may collect information relating to your general location based on 

(1) information you manually provide, 

(2) the IP address of your computer, 

(3) Global Positioning System (GPS) information sent to us by your GPS-enabled device, and 

(4) the proximity of your laptop computer, mobile wireless device, personal digital assistant, personal communication system, or other communications device (your “Personal Communication Device”) to the nearest radio tower or cell site. 

We may also be able to detect when your Personal Communication Device is activated as well as when and how you are using it. URBANARA may collect data to verify the information you provide manually and to provide you with location-based content. We may associate Personally Identifiable Information with location-based information provided by you or your Personal Communication Device solely for our internal use and to improve your experience with the Services.

Automatically collected and information from third-parties

Like many Web sites on the Internet, we automatically track certain of the mentioned Personally Identifiable Information about you as you visit and use our Services to help us (i) better understand, improve and modify the Services, (ii) better understand how the Services are used and experienced, and (iii) better understand how we can enhance your or others overall experience on one or more of the Services, including providing advertising and other information that is relevant to you.

To that end, we may use aggregated, anonymous online traffic behaviour along with information from third parties to track usage trends and thereby improve the Services. We may also use this aggregated, anonymous information to develop reports that we may share with third party marketing partners and affiliates.

This automatically gathered data includes information provided through the use of "cookies", local storage, e-tags, log files (described in more detail below) and ff you create an account using your login from a third-party service, like Facebook or Twitter, we will access and collect the information that your privacy settings on that third party service permits us to access so that we can create your account for you. We will also collect the contact information of your friends if you choose to connect your contacts and address book information with your account so that you can connect with your friends when you use our services.We collect the above mentioned Personally Identifiable Data using the following technologies:

  • “Cookies” as explained below..
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.



How we use information from third parties

Why we collect it

Registration and profile

We will use information from third party services if you register with us using another service, such as Facebook or Google, including Google’s one-tap login service. Connecting to third-party applications or services is optional. If you create your account by connecting through another service, we will collect public information from that connected account to help complete your profile.

Communication, marketing and advertising

We may use information we collect or receive from third parties to deliver and personalize our communications with you, or to administer referral programs, rewards, surveys, sweepstakes, contests or other promotional activities.

Non-member referrals

We may obtain your information from a friend or other contact who wants to invite you to use the Site or App. We will use your information to facilitate your invitation and administer our referral program.

To create and maintain a secure environment

We may obtain your information from third party service providers and/or partners (e.g. identity verification services) and combine it with information we have about you for fraud prevention and risk assessment efforts.

 

Cookies

A cookie is a small file, which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes, and dislikes by gathering and remembering information about your preferences.

We may set and use cookies to identify which pages are being used. This helps us analyze data about our web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but can usually modify your browser settings to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Site Statistics

Web data is collected to monitor user trends on our Site. Analytical data such as hits to our server, traffic patterns, and page views shows us where our audience is coming from and how they interact with us online. This type of collected information does not personally identify specific Site users. In addition, like most websites, our Site may utilize “web beacons,” “pixel tags” or other tracking technologies to help us study the actions of our users through non-personally identifiable information. This data may be aggregated with similar data collected from other users to help us improve our products, services, and our overall Site experience.

FURTHER USE OF YOUR PERSONALLY IDENTIFIABLE INFORMATION

We may also share your personally identifiable and/or your non-personally identifiable information, including your name, address, email address, and any transactions you conduct on our Site or offline with us with a third-party advertising partner and its service providers in order to deliver you advertising tailored to your interests when you visit certain other websites. 

Such third-party advertising partner and/or service provider may also be based outside the United States, e.g. in Europe. We have agreed on so-called data processing agreements with such third parties to establish protection of your personal data and to enforce such third parties to only use your data for the necessary and contracted purposes. 

We will never rent or sell your email address. We do not share credit card information with third parties except for the purpose of processing your order payment and as required by law. If for any reason you choose to access a third-party website linked to our Site, you do so at your own risk. We are not held responsible for how these outside parties collect, use, protect or disclose the information you provide them.

All information provided to us remains absolutely confidential, except that:

  • We may share information with trusted partners who need to access your customer information in order to provide operational or other support services to us. These companies are not authorized to use any information we share with them for any other purpose.
  • We gather only customer information that is needed to administer the business, provide superior service and communicate with you offers on products and services that we believe will be of interest to you.
  • We may periodically send promotional emails about new products, special offers, service announcements, and administrative messages using the email address, which you have provided.
  • We limit access to your personal information to those employees who need it to carry out their business functions. We educate our employees about our policies and practices in regard to safeguarding customer information; preventing its unauthorized access or disclosure; and, ensuring its proper handling.
  • We may disclose the information we collect, including personally identifiable information, to third parties as required or permitted by law. For example, we may disclose information:
    • to regulators;
    • to law enforcement authorities pursuant to an official request;
    • to vendors who provide us with services; and
    • to companies that may acquire part or all of URBANARA or an affiliated company.

 

ADVERTIZING

As mentioned above, we may partner with a third party ad network(s) to either display advertising on our Services or to manage our advertising on other Websites. Our ad network partner may use cookies and/or web beacons to collect non-personally identifiable information about your activities on our Services and other Websites to provide you targeted advertising based upon your interests. If you do not wish to have this information used for the purposes of serving you targeted ads, you may opt-out. Please note this does not opt you out of being served advertising, and you will continue to receive generic ads.

COMMERCIAL TRANSACTIONS

Circumstances may arise where, whether for strategic or other reasons, we decide to sell, buy or merge our business. Such a transaction may involve the disclosure of personally identifiable information to prospective or actual purchasers or joint venture partners, or the receipt of it from sellers. It is our practice to seek appropriate protection for information in these types of transactions.

LINKS TO OTHER WEBSITES

As part of the Service, we may provide links to or compatibility with other websites or applications. However, we are not responsible for the privacy practices employed by those websites or the information or content they contain. This Privacy Policy applies solely to information collected by us through the Site and the Service. Therefore, this Privacy Policy does not apply to your use of a third-party website accessed by selecting a link on our Site or via our Service. To the extent that you access or use the Service through or on another website or application, then the privacy policy of that other website or application will apply to your access or use of that site or application. We encourage our users to read the privacy statements of other websites before proceeding to use them.

RIGHT TO INFORMATION

You are entitled to be informed about the data stored in connection with your person and to have them corrected or deleted. We will, on request, inform you as quickly as possible as required by law what personal data of yours is stored with URBANARA. We do our best to enter changes in our database as quickly as possible. However, not all databases can immediately be updated and old data may remain in our archives and records for a short period until they are updated. We also might not be able to send changes to partners, suppliers or external service providers who have already received your data or information. We will keep information in certain circumstances even if you might have asked for it to be deleted so that we can settle disputes, analyse programs, implement our general terms and conditions of business and shopping rules and comply with legal requirements. For both technical and legal reasons this information is never completely deleted from our database, including saved back-up systems. If incorrect information about you should be kept despite our endeavours to ensure that data are up to date and correct, we will rectify this at your request.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfil contracts we might have with you, for example, if you make an order through the Site, or otherwise to pursue our legitimate business interests outlined in this Privacy Policy and in our Terms of Service.

DATA RETENTION

When you place an order through the Site, we will maintain the data connected to your order information for our records unless and until you ask us to delete this information.

AGE REQUIREMENT

We do not knowingly collect or distribute personally identifiable information from children under the age of 13. As one measure to ensure that we do not gather personally identifiable information from children under 13, we require that all individuals provide a valid credit card number before completing a purchase order.

If you are the parent or guardian of a child under the age of 13 and believe that we have collected personally identifiable information contrary to this policy or, in the United States, the Children’s Online Privacy Protection Act (COPPA), please contact us by email so that we may delete such information. You can learn more about COPPA at the United States Federal Trade Commission website: http://www.ftc.gov/privacy/privacyinitiatives/childrens.html 

 

INFORMATION SECURITY

URBANARA uses the Secure Sockets Layer (SSL) and Private Communications Technology security standards that are supported by Microsoft Internet Explorer 4.0 or later and other popular browsers. SSL encodes your personal information by encrypting credit card number, name, address, phone number, identification number, and your password so that they cannot be read by unauthorized parties.

While we may provide encryption technologies and use other reasonable precautions to protect confidential information and provide suitable security, we do not guarantee that information transmitted through the Internet is secure, or that such transmissions will be free from delay, interruption, interception or error.

COMMUNICATIONS

In addition to the above, from time to time, URBANARA and its affiliates may communicate with you regarding your transactions and the administration of your account, current projects, special offers, invitations to events, offers for services, new product previews and updates to the Servicespress releases, and announcements concerning the services we provide, contests and sweepstakes, as well as important changes in our Terms of Use and this Privacy Policy. By providing us with your e-mail address and/or your mobile phone number, you consent to receive such communications. If at any time you decide for any reason that you no longer wish to receive such communications, you may “opt-out” of receiving them by using one of the following methods:

  • Select the "opt-out" or "unsubscribe" link, or follow the opt-out instructions that may be included in such communication.
  • E-mail us at contact@urbanara.com. Be sure to provide your name, email address and postal address, and specific relevant information about the particular service you no longer wish to receive.


Please be aware that when you opt-out of receiving communications, it may affect the services you have chosen to receive from us where accepting the communications is a condition of receiving such services. By registering as a user or purchasing products, you consent to receive administration and transaction-related communications.

UPDATES

We may update this policy from time to time by publishing a new version on our website. You should check this page occasionally to ensure you are happy with any changes to this policy. We may notify you of significant changes to this policy by email or by placing a prominent notice on our site. Significant changes will go into effect 30 days following such notification. Non-material changes or clarifications will take effect immediately. You should periodically check the Site and this privacy page for updates.

CALIFORNIA RESIDENTS

If you are a California resident, the California Consumer Privacy Act (“CCPA”) requires us to disclose the following information with respect to our collection, use and disclosure of Personal Information, and your rights under the CCPA.

Categories of Personal Information Collected: In the preceding 12 months, we have collected the categories of Personal Information identified above.

Business or Commercial Purpose for Collecting and Using Data: We collect Personal Information for the business and commercial purposes described above.

Categories of Sources of Personal Information: We collect Personal Information from you and the sources described above.

Categories of Personal Information Disclosed: In the preceding 12 months, we have disclosed Personal Information for business or commercial purposes: personal identifiers, contact information, internet and electronic network activity information, user information, and other information that we have derived or inferred about you, that relates to you, or is reasonably capable of being associated with you.

Categories of Third Parties with Whom We Share Personal Information: We may share your Personal Information with the third parties as outlined above.

Sale of Personal Information: We may “sell” (defined in CCPA as "renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer’s personal information by the business to another business or a third party for monetary or other valuable consideration") the following categories of personal information:

  • Identifiers;
  • Characteristics of protected classifications under California and federal law;
  • Internet/electronic activity;
  • Commercial information; and
  • Inferences drawn from the categories described above in order to create a profile about you to reflect your preferences, characteristics, preferences, behaviour and attitudes.

We “sell” your personal information to Select Partners and to digital advertising networks. We do not knowingly collect or sell the personal information of minors under the age of 16.

Your Consumer Rights: California consumers have the right to request information regarding their Personal Information, a copy of their Personal Information, additional details about our information practices, and deletion of their Personal Information (subject to certain exceptions). California consumers also have the right to opt out of sales of Personal Information, if applicable.

You may designate an authorized agent to exercise these rights on your behalf by providing written materials demonstrating that you have granted the agent authorization to act on your behalf. Please note that if an authorized agent submits a request on your behalf, we may need to contact you to verify your identity and protect the security of your Personal Information.

We will not discriminate against you if you choose to exercise your rights under the CCPA.

Right to Know: You may request information about and a copy of the Personal Information we have collected about you in the last 12 months. You may also request additional details about our information practices, including the categories of Personal Information we have collected about you, the sources of such collection, the categories of Personal Information we share for a business or commercial purpose, and the categories of third parties with whom we share your Personal Information. You can make these requests by contacting us as described below in “Contact Us”. After submitting your request, please monitor your email for a verification email. We are required by law to verify your identity prior to granting access to your data in order to protect your privacy and security. In order to designate an authorized agent to act on your behalf you must provide the authorized agent with written permission to do so, and your authorized agent must submit that written proof at the time they make the request on your behalf.

Deletion: You may request that we delete the Personal Information we have collected about you. Please note that we may retain certain information as required or permitted by applicable law. You can make these requests by contacting us as described below in “Contact Us”. After submitting your request, please monitor your email for a verification email. We are required by law to verify your identity prior to deleting your data in order to protect your privacy and security. If you request that we delete your Personal Information, certain of our products and services may no longer be available to you. In order to designate an authorized agent to act on your behalf you must provide the authorized agent with written permission to do so, and your authorized agent must submit that written proof at the time they make the request on your behalf.

Interest Based Ads Policy: We partner with third party ad networks to either display advertising on our website or to manage our advertising on other sites. Our ad network partners use cookies and web beacons to collect non-personally identifiable information about your activities on our website and other sites to provide you with targeted advertising based upon your interests. We also work with third parties that use tracking technologies on our Website in order to provide tailored advertisements on our behalf and on behalf of other advertisers across the Internet. These companies may collect information about your activity on our sites and your interaction with our advertising and other communications, and use this information to determine which ads you see on third party websites and applications. If you wish for more information about this practice and to understand your options, please visit www.aboutads.info. You can opt-out of receiving interest-based ads from third parties who are members of the Network Advertising Initiative (NAI) or who follow the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising by visiting the opt-out pages on the NAI website and DAA website. http://www.networkadvertising.org/choices/ and http://www.aboutads.info/choices/. Please note this does not opt you out of being served advertising. You will still receive generic ads. Also, opting out of ad network cookies does not opt you out of cookies used for device association described above. If you would like to know more about cookies, the website https://www.allaboutcookies.org/ provides useful information.

Right to Opt Out of Sale: You have the right to opt out of the sale of your Personal Information to third parties, as “sale” is defined under the CCPA.

You can make opt out requests by contacting us as described below in “Contact Us”. After submitting your request, please monitor your email for a verification email. We are required by law to verify your identity prior to granting access to your data in order to protect your privacy and security. In order to designate an authorized agent to act on your behalf you must provide the authorized agent with written permission to do so, and your authorized agent must submit that written proof at the time they make the request on your behalf.

Right to Removal of Posted Information--California Minors

If you reside in California, you are under the age of 18 and you have a registered account on our site, you have the right to request removal of unwanted information that you publicly post on the Service. To request removal of such information, you can contact Urbanara as provided below. Upon receiving such a request, Urbanara will make sure that the information is not publicly available or made available to any third party, but the information may not be completely or comprehensively removed from our systems and databases.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at contact@urbanara.com or by mail using the details provided below:

Urbanara

c/o Lumaland Inc.

601 Abbot Road

48823 East Lansing

Michigan

This Privacy Policy was last updated on 23/04/2021